Witch - The Legacy of Life
This Fall/Winter menswear collection, designed for consumers aged 25 and over seeking a comfortable yet elegant, artistic, and futuristic look, draws inspiration from the painting "Witch" by Mucha.
Contrary to the typical portrayal of witches as ugly and malevolent, this collection challenges that stereotype by honoring women who harmonize with nature. These women were passionate about natural remedies, herbology, and midwifery, yet were unjustly labeled as witches, leading to widespread witch-hunting movements across Europe from the 14th to the 18th century.
Focused on a style that embodies naturalness, intelligence, and resilience, the collection features simple, strong, and controlled silhouettes with a touch of femininity. Asymmetric and symmetric cuts are symbolic, while a grey color palette offers a contemporary aesthetic, and vibrant chartreuse highlights the overall design and concept.
